CEO & Cofounder
Luca Meneghetti
Luca cofounded and sold AdjustLeads with Tosh by ranking #1 in their niche and outgrowing larger incumbents on a fraction of the budget.
Before AdjustLeads he ran marketing at a direct response agency, then oversaw around $500K in monthly ad spend across dozens of US SMBs at an ads shop.
At FirstMention he owns the go-to-market strategy, search, content, and the customer-facing side of the system.
Background
- Cofounded and sold AdjustLeads with Tosh
- Grew it to #1 in its niche on SEO alone, outgrew better-funded competitors
- Oversaw ~$500K in monthly ad spend across dozens of US SMBs at an ads shop
- Owns go-to-market, search, content, and positioning at FirstMention
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